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media release
everyone -
Scotland's environment groups campaigning together (500,000 supporters,
26 organisations,
ONE voice)
Everyone Campaign Shortlisted for Top Industry Award
19th October 2004
Scottish Environment LINK, the umbrella body for Scottish environmental
organisations, is delighted that its everyone campaign
has been shortlisted for a Pride Award by the Institute of Public Relations
Scotland group in Charity
or Non-Profit category. The everyone campaign significantly
raised the profile of environmental issues in the run up to the Scottish
Parliament elections in 2003. Fred Edwards, President of LINK, said, "This
is a very welcome recognition of the success that the everyone campaign
had in bringing environmental issues to the fore, in the 2003 elections. By
working to mobilise the LINK organisations' joint membership of 500,000,
the everyone campaign helped move environmental concerns up the political
agenda, and will continue to do so in the run-up to the General Election."
The PRide Awards recognise and reward best practice in public relations
and acknowledge personal and team achievement at the highest professional
level. The judging procedures are rigorous and test the impact of the practice
of public relations on society as a whole. The 2004/2005 PRide Awards
drew record entries and established a formidable record of success and
achievement in our nations and regions.
Colin Farrington, IPR Director General, said: "These Awards are about
raising industry standards and sharing best practice. The quality of entries
is once again very impressive, reflecting the vibrancy and innovation of
the PR industry. Reaching the final shortlist is a real achievement, and
everyone is to be congratulated." The everyone campaign was assisted
in the initial planning by the Leith Agency.
The winners will be announced at IPR Scotland group Pride Awards Presentation
Dinner at the Balmoral Hotel, Edinburgh on 28th October.
Ends
NOTES TO EDITORS:
The everyonecampaign is an initiative from Scottish Environment LINK. For
more information go to http://www.everyonecan.org
The Leith Agency provided invaluable support to the everyone campaign through
the initial campaign planning stages.
The everyone campaign is supported by: Association of Regional and Island
Archaeologists, Badenoch and Strathspey Conservation Group, Biological
Recording in Scotland, Butterfly Conservation Scotland, Cairngorms Campaign,
Friends of the Earth Scotland, Hebridean Whale & Dolphin Trust, John
Muir Trust, Marine Conservation Society, Mountaineering Council of Scotland,
The National Trust for Scotland, North East Mountain Trust, Plantlife,
Ramblers' Association Scotland, Reforesting Scotland, RSPB Scotland, ruralScotland,
Soil Association Scotland, Scottish Countryside Activities Council, Scottish
Countryside Rangers' Association, Scottish Wild Land Group, Scottish Wildlife
Trust, Sustrans Scotland, TRANSform Scotland, Woodland Trust Scotland
and WWF Scotland
Everyone website design by Graham Stein, Textlynx.
For further details of the everyone campaign - Helen McDade t: 01887
820449 m: 07780 957665
The Institute of Public Relations has over 7500 members, involved in all
aspects of the public relations industry. It is the largest professional
body of its type in Europe, with rigorous qualifications for membership
(based
on educational qualifications and/or multi-disciplinary experience) ensuring
that standards are high and maintained. Further information on the IPR
can be obtained from the IPR website at www.ipr.org.uk or
by calling 020 7253 5151.
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